Your guide to creating social habits for good

first_imgI co-presented a session at the Nonprofit Technology Conference, “Creating Habits for Social Good: Use Behavioral Insights to Get Your Audience Hooked on Your Web Experience.” If you missed it, now is your chance to hear it! I’m re-presenting it as a free webinar on May 14.Here is the description:The bar is higher. As a cause website, it’s no longer enough to just be informative. You have to engage and delight your users throughout their web experience. By applying insights from social psychology and neuroscience, companies like Instagram, Pinterest and Facebook have created addictive user experiences and you can do the same. See3’s Allan Burstyn will join Network for Good’s Katya Andresen and together, they’ll explore these concepts and how they can be applied to your organization’s online efforts. They’ll cover how your organization can harness the hardwiring of the brain to achieve social good. If you’ve ever been stymied by unresponsive online constituents, this session is for you!Register here.last_img read more

How to Showcase Your Monthly Giving Program

first_imgWildlife SOS Bonus: Urban Tilth also has a nice call out for their monthly giving program and why it matters on their “Ways to Give” page.Peace Over ViolenceIf you’re focused on getting new monthly donors, send your supporters to a dedicated page just for monthly giving, like this one from Peace Over Violence. Sustainers can clearly see their recurring gift options and opt to receive a special gift, all on one page. Tri-County Partners Habitat for HumanityTri-County Partners Habitat for Humanity does a great job of featuring their focus on monthly giving on their website and their donation page. This organization frames the impact of monthly gifts and offers suggested donation amounts to make it easy for donors to set up a monthly gift that is meaningful.On Your Blog What good is a monthly giving program if no one can learn more about how it will help further your mission? This week’s Recurring Giving Challenge lesson is all about highlighting your monthly giving program on your website. For the full lesson, sign up for the Challenge (and learn how you can win your share of $10K in prizes!). Here are a few highlights from a few stellar Network for Good clients (click on the images to see the full pages):On Your Donation PageUrban TilthThe folks at Urban Tilth, a community agriculture group that supports a more sustainable, healthy, and just local food system in Northern California, has a strong monthly giving program, which they feature on a dedicated recurring giving page. This donation page speaks to why monthly gifts are important to their mission and streamlines giving options to reinforce the purpose of this campaign. Wildlife SOS won the Recurring Gift category during Network for Good’s #GivingTuesday campaign. It’s easy to see why when they so eloquently share how their mission is powered by sustaining gifts.On Your “Why Give/How to Give” PagesAustin Pets Alive!What could be better than helping adorable cats and dogs? Helping them every month, of course. Austin Pets Alive! dedicates this page to their Constant Companion Club and clearly outlines what each giving level can do.Blue Ridge Area Food BankFinally, Blue Ridge Area Food Bank makes a great case for donors to join their Supper Club. This Virginia food bank shares both the benefits to the mission as well as the benefits to the donors on their monthly giving page.Great work by all of these organizations! How are you featuring monthly giving on your website and donation pages? Share your ideas in the comments below, and don’t miss out on the Recurring Giving Challenge!last_img read more

What All Executive Directors Must Know about Effective Donor Communications

first_imgNeed a smarter donor management system? We can help. Say goodbye to wrangling spreadsheets and say hello to easy, modern donor management software that will help you save time, raise more money, and keep donors happy. Get a demo of Network for Good’s easy-to-use donor management system today! In your quest to attract and convert more donors to support your mission, it’s easy to focus on simply getting your emails, social media posts, and direct mail letters off of your desk and in front of supporters. After all, your to-do list isn’t getting any shorter, right? I can relate. But the only way to truly get the most out of your efforts—and have any hope of catching the attention of your donors—is to focus on sending the right message to the right people at the right time through the right channel.Here are three things to keep in mind when it comes to making your donor communications more effective:You can’t treat your list as one amorphous blob.Yes, it’s easier to send one message to your entire list and be done with it, but…don’t. Your message will be more effective if you employ a divide and conquer, more personalized approach. Create groups of donors who share similar characteristics so you can send more targeted communications. Messages that are more relevant, specific, and meaningful to each segment of your audience will be more likely to be seen, read, and acted upon. Grouping donors by giving level, last gift date, program preferences, and demographic information will allow you to communicate with each segment more appropriately and effectively. If you’re just getting started with segmenting your donors, our free Donor Segmentation Cheat Sheet can help.(Not sure you have the right tools to create these segments and manage your donors? Check out our easy donor management software. It was created with small nonprofits—and busy executive directors—in mind.)Your donor communications need to be multi-channel.The medium is just as important as the message. Beyond reaching donors through the channels that work best for them, keep in mind that many of your supporters are not single-channel consumers, so you have an opportunity to repeat, remind, and reinforce when they can see your message throughout their journey with your nonprofit. Take your key message, images, and calls to action and resize them for your communications channels so you create a consistent experience that will stand out to your donors and inspire them to act, no matter where they see your campaign.Data will make your donor communications more effective (and make your job easier).It’s difficult, nearly impossible, to make smart decisions about your outreach without the right data to inform your strategy. Details about past campaign performance, donor history, gift amounts, last gift date, and preferred communication method will allow you to segment your list and deploy more relevant messages. When your data is organized, accessible, and actionable in a donor management system, you will spend less time hunting down the information you need, relying on out-of-date records, and missing opportunities. Instead, you’ll be able to quickly and confidently take the actions you know will work for your unique set of constituents. Plus, as you collect more data from your campaigns, you will be able to analyze results and spot trends in your database, which will help you get smarter with each communication you send.All of this will take a bit more work up front, but creating a more tailored approach for your nonprofit’s donor communications will make sure the time you spend on your outreach results in increased giving, better donor retention, and more return on your investment of time and money.last_img read more

The Lancet and Women Deliver: Closing the Gap for Reproductive and Maternal Health–A Call for Papers

first_img ShareEmailPrint To learn more, read: Posted on December 3, 2012November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Our colleagues at Women Deliver and The Lancet have recently issued a call for papers for an upcoming special issue of The Lancet that will coincide with the Women Deliver conference to be held in Kuala Lumpur, Malaysia, in May 2013.From the call:The Lancet is planning a special issue to coincide with the Women Deliver conference to be held in Kuala Lumpur, Malaysia, on May 28–30, 2013. We invite high quality submissions that address the themes of the conference and are from research groups working on reproductive, maternal, and newborn health globally. Manuscripts should be submitted via our online submission system by Dec 14, 2012. The bulk of manuscripts should follow the usual Lancet format for original research articles, but we will also consider case studies and other less research oriented submissions, as seen in the blue and green sections of the journal. Please state in the cover letter that the submission is in response to this call for papers.Read the full call for papers.More about the upcoming Women Deliver conference:The three core themes of the 2013 conference are: investment in women, meeting women’s need for contraception, and the new architecture for the development goals and the effect on reproductive health. More broadly, the conference will focus on the links between improving maternal health and other development goals, including education, environment, gender equity, human rights, reduction in child mortality, and the eradication of HIV/AIDS.Learn more about the Women Deliver conference.Share this:last_img read more

[Infographic] When Disaster Strikes: How America Gives

first_imgHurricanes. Earthquakes. Famines. Wars. When disaster strikes, nonprofits are often the first to respond, coming to the aid communities in need. But they can’t do it alone.Nonprofits that work in disaster and crisis relief have a tough job. They have to be ready at a moment’s notice to help communities survive, rebuild, and thrive in the face of unforeseen events. And, on top of all of this, they have to find ways to fund their mission.With the help of our friends at Venngage, we dug deep into our data and created this infographic to show you how donors respond when disaster strikes. We hope that nonprofits can use this information to develop effective strategies to educate their donors and fuel these live-saving missions.The data below shows that the majority of donations related to a single disaster tend to be given within the first few weeks after the event – but the need is often ongoing. The need to educate donors on the long-term need for relief may be the single most important finding in these results.The communities affected by the recent 2017 hurricanes still need help – Click here to donate to support hurricane relief.*Note that at the time we created this infographic, data from donations related to the 2017 hurricanes was not yet available.last_img read more

Double Feature: Thank You Wednesday Webinar + Donor Retention eBook

first_imgWe’re serving up a double helping of proven strategies for creating donor relationships that stand the test of time and memorable experiences for the people who support your cause. Grab a seat for our free Thank You Wednesday webinar and Donor Retention eBook.Partner Webinar: Thank You Wednesday—It’s Just the BeginningWednesday, January 31,10am PST/1pm ESTCyber Monday, #GivingTuesday—and now the week continues with Thank You Wednesday. Join Network for Good and special guest Jamie McDonald, representing the 92nd Street Y (founders of #GivingTuesday), to find out how your nonprofits thank you message is just the first step in stewarding lasting donor relationships, boosting your donor retention rate, and creating memorable donor experiences.This webinar is a great chance to learn strategies firsthand from longtime #GivingTuesday expert Jamie McDonald, who’s led three major campaigns that cumulatively raised $20 million, including Baltimore’s #BMoreGivesCampaign in 2013. Today, Jamie works with the 92nd Street Y’s Belfer Center of Innovation and Social Impact, supporting nearly 100 community leaders on their own #GivingTuesday campaigns.Here’s a sample of what’s on the menu for this special webinar event:Donor experience best practicesHow to engage your board in retention effortsHow to leverage social media to create frictionless donor experiencesTechnology that supports your donor retention efforts Free eGuide on Donor RetentionThe perfect complement to our Thank You Wednesday webinar is the Donor Retention eGuide. Our downloadable eGuide is chock-full of ways your donor management system can help you grow strong, long-lasting donor relationships. It goes beyond the basics to share advanced strategies for segmenting donor data and putting it to smart use from the very first time a donor makes a gift.There’s a ton of valuable information in your donor management system. Dig into our eGuide to learn how to calculate your different donor giving rates to help support your fundraising strategy and keep your donors coming back year after year. Here’s a bit of what you’ll find:Quick tips for evaluating your donor management systemFundraising CalculatorsSegmenting your database to build strong donor connections3 commonly overlooked (but powerful) donor segments5 principles of growing donor relationshipsBonus Checklist: Year-round data-driven communications planTake the next steps in connecting with your donors: Register now to save your spot in the Thank You Wednesday webinar and download our free Donor Retention eGuide.last_img read more

Creating Better Donor Relations in the Digital Age

first_imgWhile technology has made it easier for us to stay connected, it can also limit personal, human interaction and make us feel further apart. The convenience of firing off an email or posting on social media has replaced the personal connection of a phone call or mailed letter. How do you build and sustain connectivity with your donors through an electronic, digital relationship?Two Digital Donor Relationship BuildersTwo easy and productive ways to create deeper relationships with your donors is through segmenting and surveys.Segmenting and FiltersFirst and foremost, get to know your donor’s communication preferences and track this information in your donor management system. Create filters based on these options and segment your donors for better communications to create an experience unique to their tastes. Watch our Donor Management Feature Spotlight: Segmenting Donors video to see how easy it is to segment donors with Network for Good.New to segmenting? Network for Good’s donor management system comes with recommended filters already set up to make segmenting easy. Filter contacts by:Donation amountNew donors (last 30 days)Contacts with an email addressDonation dateDonated last year but unfortunately not this year (LYBUNT)SurveysAdd digital surveys to your communications mix for an effective way to glean valuable information and build relationships with your supporters. Ask about their preferences, interests, and experience with your nonprofit for a great way to connect without asking for money.Getting to know your contacts helps you market your cause better and creates a positive donor experience. Surveying lapsed donors about why they stopped giving can bring some donors back and help boost your retention rate. Positive feedback assures you you’re on the right track and provides support for your choices. Don’t be afraid of negative feedback. It can be extremely valuable in addressing, and even preventing, problems. Listen to your donor’s feedback and adapt accordingly.Not sure what to ask your donors? Try these sample survey questions to get your brainstorming started. You can create multiple choice surveys, feature options in a drop down menu, or ask donors to fill in an answer in their own words.What motivates you to donate to our nonprofit?How often do you prefer to receive email blasts?Which of our programs are most important to you?How much of an impact do you think your donation has?Do you feel appreciated by our organization?How often do you discuss our nonprofit with your friends and family?Whether you’re new to digital fundraising or a seasoned pro, embracing the digital revolution adds value to your donor relationships and boosts engagement levels. Download Fundraising in the Digital Age to learn more about creating stronger donor relations in the digital age.Read more on The Nonprofit Bloglast_img read more

Wilson Center Event: Closing the Gaps of Maternal Health in Conflict and Crises

first_imgRoger-Mark De Souza, Director of Population, Environmental Security, and ResilienceMassimo Diana, Representative, United Nations Population Fund SyriaSandra Krause, Program Director, Reproductive Health, Women’s Refugee CommissionJoy Marini, Executive Director, Global Community Impact, Maternal, Newborn, Child Health, Women and Girls, Johnson & JohnsonDr. Paul Spiegel, Director, Center for Refugee and Disaster Response, Johns Hopkins Bloomberg School of Public HealthEvent DetailsRegister for the event hereWhen: Thursday, December 8, 2016 from 10:00 AM – 12:00 PM ESTWhere:The Wilson Center, 5th floor conference room, Ronald Reagan Building and International Trade Center, One Woodrow Wilson Plaza, 1300 Pennsylvania, Ave., NW Washington, D.C. 20004Join us online!Tune in to the live webcast or view the archive after the meeting here.Join the conversation on Twitter at @NewSecurityBeat and @MHTF and by following #MHdialogue. To find more coverage of these issues on the Wilson Center’s blog, NewSecurityBeat.org.Related Content:No Mother Left Behind: How Conflict Exacerbates the Global Maternal Health ChallengeAs Humanitarian Crises Multiply, Maternal Health and Safety of Women Becoming a Focus Posted on November 30, 2016January 6, 2017Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)We are excited to announce the upcoming policy dialogue, Closing the Gaps of Maternal Health in Conflict and Crises. The event will take place at the Wilson Center in Washington, D.C. (and online!) on Thursday, December 8, 2016. This dialogue is part of the Maternal Health Task Force’s Advancing Policy Dialogue on Maternal Health Series, in partnership with UNFPA and the Wilson Center.Interested in attending or following along online? See the invitation from the Wilson Center below to learn more and register for the event.Every day, about 800 women die from preventable complications during pregnancy and childbirth. More than half of those deaths take place in fragile states afflicted with armed conflict or high levels of violence. In the era of the Sustainable Development Goals, the global community needs to renew its commitment to leaving no mother behind, especially in areas ridden with conflict and crises.What is the latest data on maternal health in conflict and crises, and how does it translate into the realities on the ground? Where are the policy and funding gaps? What is the role of various stakeholders, such as the private sector, in closing these gaps?On December 8, please join the Wilson Center’s Maternal Health Initiative, Harvard University’s Maternal Health Task Force, and the United Nations Population Fund for a discussion on these questions with a panel of experts.Speakers ShareEmailPrint To learn more, read: Share this: RSVP FOR THIS EVENTlast_img read more

World Preeclampsia Day: Recognizing That Delivery Is a Treatment, Not a Cure

first_imgPosted on May 22, 2018May 24, 2018By: Rebecca Britt, Community Education and Engagement Manager, Preeclampsia FoundationClick to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)For decades, it has been said that “delivery is the cure for preeclampsia.” This assertion comes from the fact that delivery is a necessary intervention. Removing the placenta is the only way to begin reversing the disease process, so when the mother or baby is too unwell to continue the pregnancy, delivery is indicated. The nuance here, though, is the definition of “cure.”The term “cure” implies that women are no longer at risk of preeclampsia-related complications once they deliver. This could not be farther from the truth. In fact, 97% of maternal deaths related to preeclampsia in the United States (U.S.) happen in the postpartum period. All patients, families and health professionals must be aware that a woman who has delivered is still at risk for preeclampsia and needs to monitor symptoms of preeclampsia and related comorbidities for at least six weeks after delivery.Most people with preeclampsia will deliver healthy babies and fully recover. However, some will experience complications, several of which may be life-threatening to the mother and/or the baby. A pregnant woman’s condition can progress to severe preeclampsia, eclampsia or hemolysis, elevated liver enzymes, low platelet count (HELLP) syndrome quickly. Delivery, sometimes after a period of expectant management (“watchful waiting”), is a necessary intervention.Any woman can develop preeclampsia after her baby is born, whether she experienced high blood pressure during pregnancy or not. Because the majority of deaths due to preeclampsia happen after the baby is born, it is critical that patients are advised after delivery and before they are discharged to continue monitoring their health. Below are some key takeaways related to postpartum preeclampsia.What is postpartum preeclampsia?Postpartum preeclampsia is a serious condition related to high blood pressure. It can happen to any woman who just had a baby. It has most of the same features of preeclampsia or other hypertensive disorders of pregnancy, without affecting the baby.Risks to postpartum person:SeizuresStrokeOrgan damageDeathWarning signs:Stomach painNausea or vomitingSwelling in hands and faceSevere headacheSeeing spots (or other vision changes)Shortness of breath Action stepsAsk if a one-week follow-up appointment is necessaryKeep all follow-up appointmentsWatch for warning signs and report any to their healthcare providerMonitor their blood pressureIt is also important that hospital staff are aware of postpartum signs and symptoms so postpartum women arriving at the emergency room are triaged properly. Many states have developed quality improvement collaboratives that create toolkits for hospitals including tools that aid in diagnosis, evaluation and treatment of postpartum preeclampsia. The California Maternal Quality Care Collaborative has extensive resources for health care systems looking to improve quality protocols.The American College of Obstetricians and Gynecologists has recently release new guidelines for optimizing postpartum care, recommending that all postpartum women have contact with their obstetric care providers within the first three weeks after delivery.This growing concern for postpartum women is a step in the right direction for maternal health outcomes. Unfortunately, we understand that as many as 40% of all postpartum visits in the U.S. are not attended due to a number of barriers. It is imperative that women understand they are still at risk for poor outcomes related to preeclampsia even after delivering—and to know the symptoms and how to respond accordingly.—This information can be delivered to patients easily using postpartum patient education materials offered by the Preeclampsia Foundation.Learn more about participating in World Preeclampsia Day.Join the conversation on social media using #WorldPreeclampsiaDay.Tune in today, 22 May at 9:30 am ET for a live webcast, “Non-Communicable Diseases: Preeclampsia Risk Factors and Long Term Complications.”Read more about reducing preventable deaths from preeclampsia.Download and share the Obstetric Emergency Drills Training Kit, a resource for clinicians seeking ways to prepare for obstetric emergencies such as preeclampsia (available in English and Spanish).Share this: ShareEmailPrint To learn more, read:last_img read more